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DeveloPeople UX

DeveloPeople UX

Elevate The Influence of Design

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Here’s how to effectively outsource your transformation

August 6, 2020 by Wendy Castleman

Real change doesn’t happen by simply hiring a consultant to make it happen. It comes from ownership. “Jim” (not his real name) was a design executive seeking transformation. He wanted to turn his company into a design-driven organization. So, he hired a well-known consulting company to come in and teach a course on design thinking. […]

Filed Under: General Tagged With: culture, leadingchange, outsource, transformation, UXLeadership

They May Not Know The Problem

July 22, 2019 by developeopleux

“No customer ever asked Amazon to create the Prime Membership.” — Jeff Bezos Although it is natural to assume that customer research is just about talking with customers, real innovation tends to be in blind spots where customers aren’t even aware that they have a problem. Nick Bowmast described a study from long ago when […]

Filed Under: General

Falling Off A Cliff: When to let change happen

July 1, 2019 by developeopleux

I’ve been thinking about waterfalls lately. Specifically, I’ve been thinking about the flow of water as an analogy to personal and organizational life.  Water is usually moving downhill, following the easy, available path. There are times when the water appears still but is actively flowing. There are times when the water is still and unmoving, […]

Filed Under: General

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